Duration:
3 months (April – June 2021)
This social campaign aimed to delivered charity to targetd small or food stall sellers that faced decreased income due to pandemic in 2021.
Baswara Team
Aisya
Auralia
Fani Adhiti
Nur Laily
Riesma
Salsabila
Sarah
Tantri
Problems
This project is a social project campaign that collected aids for small or food stall sellers. During the pandemic era in 2021, our conducted on-field interview and litelature study shown that small or food stall sellers’ income had decreased since pandemic due to lacked of people around. As a result, we chose to helped small sellers in our surrounding by encouraging people to donate for them.
Actions
I acquired as Graphic designer that had responsibilities such as:
- Established Bangga Donasi’s brand identity
- Provided printed material
- Designed graphics for Bangga Donasi social media’s contents (@banggadonasi) using Adobe Illustrator
Results
Fani (copywriter) and I both succesfully hit our target in social media content management & growth, resulting in ability to reached posting target of 3-4 content designs each week of the campaign’s period following the copy description using Trello.
I also provided design for logo, brand mark, moodboard & icons of Bangga Donasi campaign, promotional poster and printed MMT a.k.a banner.
Tools used in this project
Sneak n Peak
Take a look at campaign memories!
